Online Reviews Are Less Trustworthy Than We Think

Online Reviews Are Less Trustworthy Than We Think

“Put simply, we should distrust online reviews because emotions are involved. The problem is consumers are bad at determining which reviews are based on actual experiences and which aren’t. We are easily fooled.”

Online Reviews Are Less Trustworthy Than We Think

Online Reviews Are Less Trustworthy Than We Think

“Put simply, we should distrust online reviews because emotions are involved. The problem is consumers are bad at determining which reviews are based on actual experiences and which aren’t. We are easily fooled.”